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Wednesday, December 9, 2020

How the Pandemic Changed Online Shopping



The situation is shifting rapidly. The number of people found healthy to meet in one location has declined from thousands, to hundreds, to ten. Restaurants, restaurants, movie halls, and gyms in several big cities have shut down. In the meantime, many office employees are faced with new pressures of working remotely full time. Essentially people come to terms with the complexities of our intertwined society and how impossible it is to briefly isolate those relations from others.

One of the answers we've seen is how people are approaching this period of isolation and uncertainty, with huge overnight changes in their shopping behavior. From bulk shopping to online shopping, people are changing what they're buying, when and how. When more cities go through lockdowns, and as a general rule, consumers avoid public areas. Limiting shopping to everything but the basics is now a modern normal. Brands need to adapt and be agile to meet evolving demands.

1.    Generations of Shoppers - The reaction to COVID-19 has not been widely felt through generations, with customers of different age groups reacting differently to the crisis. It is important to remember that this is a constantly changing situation, meaning that polls are easily out of date as attitudes shift with situations. Although people in general are worried about the increasing pandemic, the youngest generations are especially concerned about their buying actions.

2.     Change of Priorities - Anyone who has faced empty shelves or seen price gouging online knows that health and safety products are being purchased far faster than they can be produced and restocked. Another category of consumer packaged goods that is booming is shelf-stable items. These fit into the category of people planning for long-term quarantine.

3.      A Surge of Online Shopping for the Holidays - Shoppers may spend more online than in store during Christmas season shopping surge. Most consumers say they feel safe shopping in stores, but more shoppers plan to shop online over the Thanksgiving weekend rather than enter stores.

Locally, holiday online grocery and delivery has seen an increase since the onset of the -ber months. With online shopping in Davao rising to popularity more than ever, there are numerous small shops that have introduced us to new kinds of products which we didn’t normally appreciate pre-covid. One of which is davao fresh meal kits, which are practical and convenient in times like this. For more new and fresh products for holiday online shopping, you can check out malagoshomegrownproduce.com. 

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